If you build it, will they come? Make sure that people can discover your work with up-to-the-minute marketing strategy.
Telling People What You Do
You’ve put incredible amounts of energy, hard work and passion into your project or business. But unfortunately, that doesn’t necessarily mean that everyone is going to know that you exist.
We know that just the idea of “marketing” can unsettle people a little. And when you’re putting everything you’ve got into your work, the last thing you want to do is take time out to market yourself.
But another way to look at marketing is to simply see it as sharing what you do, and no matter what you call it, the process is utterly essential if you want to connect with your audience or customers.
Designing With Marketing In Mind
We think that marketing and sharing should be principles that guide every web design project from the very beginning, and every design choice is made with those imperatives in mind.